“We decided to use this separate brand name to help set the appropriate expectations with users that NPE Team apps will change very rapidly and will be shut down if we learn that they’re not useful to people," says a statement from Facebook. Filters and effects include popular social media tropes such as laser eyes, bulge and vortex.įacebook announced the NPE developer team in June 2019, explaining that it would begin to launch entirely new consumer-focused apps under this name, as opposed to “From Facebook” to allow it to be iterative and adaptable to the swiftly evolving app market. The app also allows users to crop and cut images to make image stickers. Users can select from a blank canvas or a 2-, 3- or 4-grid canvas. Currently only available in Canada as part of its testing phase, the app allows users to upload images or from a stock library and then add various effects before sharing the meme on social media or in message threads from the app, or, just saving them to camera roll.Įffects include a suite of fonts, images, emojis, filters, effects and tools, including a freeform drawing tool, to customise an image to make a meme. Facebook has launched a new meme creating app, called Whale, developed by its NPE (New Product Experimentation) Team.
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